FreeThu 5 Nov · 5:30–8pmNorthern Beaches, Sydney

Come and see how a 7-crew trade business fills its calendar.

A free evening at our yard. We'll open our live ads account and our CRM and show you exactly how 20–30 quotes a week come in and get handled. Then we'll help you work out which of the two problems is holding your business back.

  • Real numbers from a real trade business, not slides from an agency
  • For owners only. No marketers, no pitch fest
  • Barbecue and a beer, done by 8

Save your seat

25 seats · we'll confirm by SMS

Bringing a partner or ops manager? Two seats per business is fine.

By submitting you agree to us contacting you by phone, SMS and email. Reply STOP to opt out of texts. Privacy policy

“Come and see the yard, the utes and the system.”

See the space · 40 secNorthern Beaches, Sydney
The evening

Two and a half hours. Most of it on screen, live.

  1. 5:30 pm
    Arrive, barbecue, look around

    Utes, gear and the shed. Meet the crew leads if they're back in.

  2. 5:50 pm
    The two reasons trade businesses stay small

    Not enough leads, or no system for the ones you get. How to tell which one is yours.

  3. 6:10 pm
    Engine 1: our ads account, opened up

    What we spend, what each quote costs us, which ads work for trades and which waste money.

    Live account
  4. 6:45 pm
    Engine 2: one enquiry, start to finish

    We submit a real enquiry and you watch the instant SMS reply, the booking, the quote and the follow-ups.

    Live demo
  5. 7:20 pm
    Your numbers

    Fill in the one-page scorecard. You'll leave knowing your cost per quote target and where you're leaking jobs.

  6. 7:45 pm
    Questions, and what's next

    If you want us to do it with you, you can book a call. If not, you've still got the playbook.

You'll walk out with

Things you can use the next morning.

1

Your growth scorecard

One page. Whether your bottleneck is leads, the system or both, in numbers.

2

Ad templates for your trade

The structure behind ours: hooks, offers and the targeting that works for homeowners.

3

The 60-second reply checklist

How to answer every enquiry before your competitor does, even from the roof.

4

Quote follow-up scripts

The SMS and email sequence that chases our quotes, word for word.

Photo · Wrapped utes leaving the yard at dawn (from the shoot)
Who it's for

Owners who are busy, and still stuck.

  • You own a trade business doing roughly $300k+
  • You're still quoting, or still the person every decision waits on
  • You've tried an agency or Hipages and weren't impressed
  • Marketers and agencies (sorry, owners only)
  • Sole traders who are happy staying solo
Your host

Pat Goodyer

Software developer for eight years, including as CTO of Lifestyle Marketing in Pittsburgh. Now owner of Flawless Gardens & Landscaping: seven crews, fifteen staff, two premises, and every lead from our own ads.

Before the trade business: 8 years systemising businesses around the world.

I was in the top 0.5% of freelancers on Upwork (Expert-Vetted, 100% Job Success), helping 300+ clients around the world structure and systemise how they operate. These are their reviews.

300+projects
5.0★average
Top 0.5%of 17M freelancers
8 yearssystemising businesses

Trusted by

Lifestyle MarketingKCA EducationGateway EducationIST Education
0.5%Top 0.5% on UpworkExpert-Vetted · 300+ projects · 100% Job Success

★★★★★

“Patrick is the best consultant I've worked with so far. He's extremely professional, super knowledgeable and extremely meticulous in his work.”

Jaime Gomez

Consulting

Verified Upwork review

★★★★★

“A problem I spent weeks trying to figure out, Pat did in a blink of an eye. Truly a wizard in saving time for business owners. Already passed on his details to a few friends. 10/10.”

Chris Ozkoch

Problem Solving

Verified Upwork review

★★★★★

“He figured out how to do something that was very complex, with lots of moving parts. Probably never been done before. If you are looking for a creative, out of box thinker, I highly recommend Patrick.”

Adam Schwartz

Complex Automation

Verified Upwork review

★★★★★

“Pat was sensational. He was able to deliver on everything that he said he would, even when working on a solution for a system that he had no prior experience with.”

Matthew Bendror

System Development

Verified Upwork review

★★★★★

“Patrick was always available and was very knowledgeable about Monday.com. Would highly recommend him to anyone needing a hand with process automation.”

Dominique Hind

Monday.com & Automation

Verified Upwork review

★★★★★

“I highly recommend Pat for any automation work involving Pipedrive, Integromat, Zapier, Clickfunnels with emails and SMS marketing. Pat's responsiveness and knowledge was outstanding.”

Shane Fozard

Automation Integration

Verified Upwork review

★★★★★

“Pat and his team are the best in the business and are like having a Swiss army knife of knowledge at your disposal.”

Joe Foy

Ongoing Partner

Verified Upwork review

★★★★★

“Patrick was an absolutely brilliant addition to our CRM migration team. He has a deep understanding of both Pipedrive and Monday that helped us deliver a very effective transition.”

Anthony Friday

CRM Migration

Verified Upwork review

★★★★★

“Pat was great to work with. He is super knowledgeable and efficient. He added tremendous value to the project and our small business.”

Jodi Simpson

Business Value

Verified Upwork review

★★★★★

“He completed the task effectively and efficiently, but also offered to record a video explaining what he'd done so that I didn't run into the same issue again.”

Elise McMahon

Task Completion

Verified Upwork review

★★★★★

“Patrick is extremely knowledgeable about the Gcal and Zoom APIs, and managed to resolve a range of problems for me within an hour consultation.”

Grant Heinrich

API Consultation

Verified Upwork review

★★★★★

“Patrick is fantastic. His communication is second to none, and the work he completed was exactly as briefed. I couldn't recommend Patrick highly enough!”

George Larsen

Custom Project

Verified Upwork review

★★★★★

“Pat really knows his stuff. He did everything to our specifications, he was reasonable with his rates, and was a real pleasure to work with.”

Danny Rios

Expert Consultation

Verified Upwork review

★★★★★

“Patrick did an amazing job that seemed very complicated to me. He knows automations and SMS like the back of his hand.”

John Malek

SMS & Automation

Verified Upwork review

★★★★★

“Patrick was amazing and local to me which was great to call and chat about things. He built what I asked to be built and was always contactable.”

Ron Potter

Custom Development

Verified Upwork review
Read all reviews →
Questions

Before you register.

Is it really free?+

Yes. At the end, we'll offer a call to anyone who wants help doing it. Most of the evening is useful whether or not you ever work with us.

Where exactly is it?+

Our yard on the Northern Beaches. We'll text you the address and parking details when you register.

Can I bring someone?+

Yes, a partner, ops manager or office person. Two seats per business.

I'm not in Sydney.+

We run an online version every month. Register anyway and choose online, and we'll send you the next date.

Thu 5 Nov · 5:30–8pm · Free

25 seats. Owners only.

See the ads, the system and the yard, and leave knowing exactly what's holding your business back.

Save my seat